Effective date: November 14, 2025

Aspire Fit (“Aspire Fit,” “we,” “us,” or “our”) operates aspire-fit.com and its subdomains, including but not limited to go.aspire-fit.com, app.aspire-fit.com, and offers.aspire-fit.com (collectively, the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit the Site, use our coaching and educational services (the “Services”), or interact with our content and ads.

By using the Site or Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site or Services.

1) Scope & Who We Are

Controller/Owner: Ben Petersen (Aspire Fit)

Primary contact email: [email protected]

Location: United States (Nebraska)

This Policy applies to information we collect online through our Site, subdomains, landing pages, ads, forms, and integrated tools (e.g., training apps, checkout, analytics).

2) Information We Collect

2.1 Information You Provide

Identifiers & contact data: name, email address, phone number, mailing address.

Account data: username, password, profile information.

Coaching data: goals, preferences, questionnaire responses. (Do not provide medical diagnoses; see “Health Information” below.)

Payment data: processed by our payment processors; we do not store full card numbers.

Communications: messages, support requests, testimonials, survey responses.

2.2 Information Collected Automatically

Usage data: pages viewed, links clicked, time on page, referring/exit pages.

Device & network: IP address, browser type, device type, OS, approximate location.

Cookies & similar tech: pixels, tags, SDKs (e.g., Meta Pixel, Google/YouTube tags) for analytics, personalization, and advertising. See Cookies & Tracking below.

2.3 Information From Third Parties

Lead forms & ads: Facebook/Instagram Lead Ads, YouTube/Google forms.

Analytics/ads partners: aggregated audience and performance insights.

Payment & fulfillment partners: transaction confirmation details.

Training/app integrations: if you link external tools to your account, we may receive limited data necessary to provide Services.

2.4 Health Information (Important)

We provide fitness/nutrition education and coaching. We do not request or store medical records. If you share health-related information (e.g., injuries, conditions) to customize your coaching, you do so voluntarily. The Site is not a medical service and is not intended for protected health information under HIPAA.

3) How We Use Information

We use information to:

Provide, personalize, and improve the Site and Services;

Create and manage accounts, subscriptions, and purchases;

Communicate about programs, updates, and promotions (you can opt out of marketing anytime);

Deliver and measure ads, build audiences, and analyze campaign performance;

Detect, prevent, and address fraud, abuse, security incidents, and legal claims;

Comply with applicable laws and enforce our Terms & Conditions.

Where required by law (e.g., in the EEA/UK), our legal bases include performance of a contract, legitimate interests (e.g., Site security, growth, fraud prevention), and consent (e.g., for certain cookies or electronic marketing).

4) How We Share Information

We may share information with:

Service providers (e.g., hosting, payment processing, email/SMS, analytics, customer support, training platforms) under contracts that restrict use of your data.

Advertising & analytics partners (e.g., Meta, Google/YouTube) through cookies/pixels to measure performance and personalize ads in line with their policies and your platform settings.

Business transfers: in a merger, acquisition, or asset sale.

Legal reasons: to comply with law, respond to lawful requests, protect rights, safety, and security.

We do not sell personal information for money. Some U.S. state laws may treat certain advertising/analytics disclosures as a “sale” or “sharing” for cross-context behavioral advertising; see Your Privacy Rights below for opt-out choices.

5) Cookies & Tracking Technologies

We use cookies, pixels, tags, and SDKs to:

Operate the Site (strictly necessary),

Analyze usage (performance/analytics),

Remember preferences (functional),

Personalize and measure ads (targeting/advertising).

Your choices: You can adjust browser settings to block or delete cookies, use platform opt-outs (e.g., Google Ad Settings, Meta Ad Preferences), and use our cookie banner/controls where provided. Blocking some cookies may impact Site functionality.

Do Not Track: We do not currently respond to “DNT” signals due to lack of industry standards.

6) SMS/Email Marketing & Consent

If you provide your phone number or email, you consent to receive communications from us, including marketing messages, consistent with applicable laws.

Emails: Unsubscribe via the link in any marketing email.

Texts: Reply STOP to opt out; HELP for help. Message/data rates may apply and message frequency may vary. Consent is not a condition of purchase.

7) Data Retention

We retain personal information for as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and purpose.

8) Security

We implement commercially reasonable technical and organizational measures to protect personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9) Children’s Privacy

The Site and Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided personal information, contact us and we will delete it.

10) International Users

If you access the Site from outside the United States, you understand that your information may be processed in the U.S. and other countries, which may have different data protection laws than your country of residence.

11) Your Privacy Rights

U.S. State Rights (e.g., CA/VA/CO/CT/UT)

Depending on your state, you may have rights to:

Access/know and delete certain personal information;

Correct inaccuracies;

Opt out of the “sale” or “sharing” of personal information and targeted advertising;

Appeal a decision regarding a rights request (where applicable).

To exercise rights or appeal, contact [email protected] and include your name, the right you wish to exercise, and your state of residence. We may verify your request.

Opt-out of targeted ads / sharing: Adjust cookie preferences on our Site (where available), use platform tools (Meta/Google), or email us. Browser-based opt-out signals may be honored where required by law.

EEA/UK Rights (If Applicable)

If GDPR applies, you may have rights to access, rectification, erasure, restriction, portability, objection (including to profiling/marketing), and to withdraw consent at any time. You also have the right to lodge a complaint with your local supervisory authority.

12) Third-Party Links & Integrations

Our Site may link to third-party websites and services. We are not responsible for their privacy practices. Review their privacy policies before providing personal information.

YouTube/Google Services: If we embed YouTube content or use Google APIs, your use is subject to the YouTube Terms of Service and Google Privacy Policy; YouTube/Google may collect usage data per their policies.

13) Changes to This Privacy Policy

We may update this Policy from time to time. We will post the updated version with a new Effective date. Your continued use of the Site or Services after an update constitutes acceptance.

14) Contact Us

If you have questions, requests, or complaints about this Privacy Policy or our practices, contact us at:
Aspire Fit
Email: [email protected]
United States (Nebraska)